ABOUT THE COMPANY
HUB is an award winning, international designer and supplier of world class Street Furniture Equipment and Urban Pole systems.
HUB is an award winning, international designer and supplier of world class Street Furniture Equipment and Urban Pole systems.
IDENTITY
The design challenge was to develop a visual identity that would entirely reflect and communicate HUB’s message which was built around the three key words: BEAUTIFUL, FUNCTIONAL, ROBUST. I used the initial of HUB as the primary logo with an rounded edge typeface in a bracket to reflect on the unique, simple and custom made street furniture designed and made by HUB.
The design challenge was to develop a visual identity that would entirely reflect and communicate HUB’s message which was built around the three key words: BEAUTIFUL, FUNCTIONAL, ROBUST. I used the initial of HUB as the primary logo with an rounded edge typeface in a bracket to reflect on the unique, simple and custom made street furniture designed and made by HUB.
WEBSITE
My intention was to make a clear visual presentation of the service of the company, thus I come up with a menu system, wire frame and front design to showcase HUB’s two main categories, products and projects. I used photographs I had taken on HUB’s sites including Qatar, Auckland, Gold Coast and all around Sydney. I worked with a web developer to implement the responsive design. I provided design for desktops, tablets / Ipads and mobile devices.
My intention was to make a clear visual presentation of the service of the company, thus I come up with a menu system, wire frame and front design to showcase HUB’s two main categories, products and projects. I used photographs I had taken on HUB’s sites including Qatar, Auckland, Gold Coast and all around Sydney. I worked with a web developer to implement the responsive design. I provided design for desktops, tablets / Ipads and mobile devices.
BOOK
I designed and produced the HUB book lined up with the website, using my photographs.
I designed and produced the HUB book lined up with the website, using my photographs.
